Sunday, February 27, 2011

Jet Airways accorded Powerbrand Status

Jet Airways, India’s premier international airline, has been selected as a Power Brand among leading corporate enterprises in India. The airline was conferred this award at a glittering ceremony in New Delhi on Friday, February 4th, 2011.

POWERBRANDS of India is a list of the top 200 brands of India. The listing is an outcome of perception based survey conducted by ICMR along with the IIPM. The parameters are based on high recall value, brand awareness, brand image and perception, brand performance and brand association. This award has been constituted by Planman Marcom.

Sudheer Raghavan, Chief Commercial Officer, Jet Airways said, “This recognition for Jet Airways as an Indian POWERBRAND is a testimony of the growing emergence of our airline, as the preferred choice for guests travelling to and from the Indian subcontinent. This award holds special significance as it is an endorsement by our discerning customers. Jet Airways is committed to delivering truly world class service and has worked to continually to enhance the excellent in-flight product and service on all our flights. We will persist in our endeavor to exceed customer expectations and create benchmarks in service standards for others to follow.”

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